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Book Review | The Creative Act: A Way of Being by Rick Rubin

This is a must read for 2023. Stop procrastinating and get distracted with Rick Rubin.

From the legendary music producer, a master at helping people connect with the wellsprings of their creativity, comes a beautifully crafted book many years in the making that offers that same deep wisdom to all of us.

The Creative Act is a beautiful and generous course of study that illuminates the path of the artist as a road we all can follow. It distills the wisdom gleaned from a lifetime’s work into a luminous reading experience that puts the power to create moments—and lifetimes—of exhilaration and transcendence within closer reach for all of us.

Support and purchase at Amazon in Hardcover, Kindle, and Audio-book.

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How It Started

Origin Story

The concept started in San Diego, CA back in 2012. This Satori-like experience was born out of the onslaught of social media that was being thrown out into the web from family, friends, and complete strangers.

Millions of us sharing the fun times and personal experiences we were creating in life, the weekend activities, commenting on pop culture and headlines, sharing memes or the latest app that kept us entertained.

Yet, there we were, connected to everyone with tons of information and knowledge. Literally at our finger tips. Paralyzed by social media boredom. The ‘anchor belief’ for this commitment is simple:  Promote autodidactism by create a brand that inspires self-directed learning outside of your network, as well as within.

Almost 10 years later, the amount of distractions both online and in real life have grown insurmountably. Yet, the core mission still remains, help you kung fu your curiosity.

Think of as a whirlpool. A whirlpool has a definite form but no water stays put. This is how your curiosity should operate.

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